<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>HARVEST CREATIVE &#187; Marketing</title>
	<atom:link href="http://harvestcreative.com/blog/category/marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://harvestcreative.com/blog</link>
	<description>Brand Development &#124; Web Design &#124; POP Design</description>
	<lastBuildDate>Wed, 16 May 2012 16:26:23 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>99 Problems But A Pitch Ain&#8217;t One</title>
		<link>http://harvestcreative.com/blog/2011/09/99-problems-but-a-pitch-aint-one/</link>
		<comments>http://harvestcreative.com/blog/2011/09/99-problems-but-a-pitch-aint-one/#comments</comments>
		<pubDate>Wed, 28 Sep 2011 20:48:10 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=575</guid>
		<description><![CDATA[I joined a kickball league with some friends. Two things you should know: 1.) When I say friends, I mean friends of friends of friends and my wife and mother-in-law, who are both quite athletic. 2.) I’m not very athletic, and trying to catch a wet, muddy rubber ball that’s just been booted by a [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/09/99-problems-but-a-pitch-aint-one/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Magic Marker® School Bus</title>
		<link>http://harvestcreative.com/blog/2011/08/the-magic-marker%c2%ae-school-bus/</link>
		<comments>http://harvestcreative.com/blog/2011/08/the-magic-marker%c2%ae-school-bus/#comments</comments>
		<pubDate>Mon, 01 Aug 2011 19:03:25 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=547</guid>
		<description><![CDATA[It’s the middle of the school year. You get the kids ready and watch from the window as they walk off to catch the bus. The big, yellow bus rolls down the street and comes to a stop at the end of your cove.
Well, it’s not entirely yellow. A big blue ad for First Local [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/08/the-magic-marker%c2%ae-school-bus/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Necessity Or Luxury Part II</title>
		<link>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-ii/</link>
		<comments>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-ii/#comments</comments>
		<pubDate>Fri, 29 Apr 2011 15:02:40 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=453</guid>
		<description><![CDATA[In Part I, I discussed advertising necessary goods—products that are considered standard to living—and luxury goods—products that may serve a basic purpose but come at a premium price. But now I want to extend the question to a broader sense.
If consumers are already purchasing a product, then is advertising for that product necessary? Is advertising [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-ii/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Necessity Or Luxury Part I</title>
		<link>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-i/</link>
		<comments>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-i/#comments</comments>
		<pubDate>Wed, 20 Apr 2011 02:38:34 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=448</guid>
		<description><![CDATA[There’s one question that seems to come up a lot in advertising, and it’s quite simple: Does advertising trick us into buying junk we don’t need or wouldn’t buy otherwise?
I’ve thought about this question quite a bit. The fundamental question here is whether or not the stuff we are advertised to buy is stuff that [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/04/necessity-or-luxury-part-i/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>If It&#8217;s Broke&#8230; Fix It.</title>
		<link>http://harvestcreative.com/blog/2011/04/if-its-broke-fix-it/</link>
		<comments>http://harvestcreative.com/blog/2011/04/if-its-broke-fix-it/#comments</comments>
		<pubDate>Fri, 15 Apr 2011 15:17:30 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=424</guid>
		<description><![CDATA[I met with a potential client about a year ago to make a presentation for a fairly large project. Prior to the meeting, he expressed the desire to get creative with his marketing strategy and explore new ideas. He had been running the company for over ten years, was barely keeping it afloat and he [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/04/if-its-broke-fix-it/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>A Difference You Should See</title>
		<link>http://harvestcreative.com/blog/2011/04/a-difference-you-should-see/</link>
		<comments>http://harvestcreative.com/blog/2011/04/a-difference-you-should-see/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 14:42:15 +0000</pubDate>
		<dc:creator>Hunter</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=444</guid>
		<description><![CDATA[When was the last time you paid any attention to a sewer covering?
Other than when one’s missing, and the city doesn’t bother to put cones around the now-gaping hole in the road, I don’t really pay them much attention. But recently I heard an anecdote—which I tried to verify but couldn’t—that all of the sewer [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2011/04/a-difference-you-should-see/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Foundation Of A Successful Marketing Campaign</title>
		<link>http://harvestcreative.com/blog/2010/10/foundation-of-a-successful-marketing-campaign/</link>
		<comments>http://harvestcreative.com/blog/2010/10/foundation-of-a-successful-marketing-campaign/#comments</comments>
		<pubDate>Tue, 05 Oct 2010 01:41:34 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=343</guid>
		<description><![CDATA[A successful campaign depends on having something to market. More specifically, your product or service needs to be remarkable. There have been many occasions where beautifully crafted advertising/marketing campaigns have been derailed because the product is unremarkable or flawed. We&#8217;ve often tried to bring this up with clients, or prospective clients, where we have detected [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2010/10/foundation-of-a-successful-marketing-campaign/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Would You Buy A Shake Weight?</title>
		<link>http://harvestcreative.com/blog/2010/09/would-you-buy-a-shake-weight/</link>
		<comments>http://harvestcreative.com/blog/2010/09/would-you-buy-a-shake-weight/#comments</comments>
		<pubDate>Wed, 15 Sep 2010 01:42:49 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=303</guid>
		<description><![CDATA[Every time I see the Shake Weight commercials I can&#8217;t help but laugh. I&#8217;m sorry, but that is an absolutely hilarious product. Do you really think you&#8217;re going to get ripped like the guys in the commercial by shaking something? And, don&#8217;t get me started on how obscene the &#8220;workout&#8221; looks. Here&#8230;you be the judge.


So, [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2010/09/would-you-buy-a-shake-weight/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is Traditional Advertising Dead?</title>
		<link>http://harvestcreative.com/blog/2010/04/is-traditional-advertising-dead/</link>
		<comments>http://harvestcreative.com/blog/2010/04/is-traditional-advertising-dead/#comments</comments>
		<pubDate>Mon, 26 Apr 2010 13:19:47 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=253</guid>
		<description><![CDATA[I’m sure you’ve heard that traditional advertising is dead. Why waste your money on print, TV, billboards or direct mail? All that matters now is the Internet and inbound marketing. All you have to do is build a website, toss in some keywords, launch an Adwords campaign and the next thing you know, the phone [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2010/04/is-traditional-advertising-dead/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>683-7000 &#124; Do You Know Whose Number This Is?</title>
		<link>http://harvestcreative.com/blog/2010/04/683-7000-do-you-know-whose-number-this-is/</link>
		<comments>http://harvestcreative.com/blog/2010/04/683-7000-do-you-know-whose-number-this-is/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 22:48:57 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://harvestcreative.com/blog/?p=237</guid>
		<description><![CDATA[I’ll bet our Memphis readers know. In fact, first one to respond with the correct name gets a $5 Starbucks gift card. What the hell….it’s Friday. Leave your answer in the comments and I&#8217;ll get in touch with the winner for where to send the card.
Love him or hate him, the guy has done a [...]]]></description>
		<wfw:commentRss>http://harvestcreative.com/blog/2010/04/683-7000-do-you-know-whose-number-this-is/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
	</channel>
</rss>

